Do-It-Yourself Translations Through Facebook Connect

Similar to how Facebook has let users translate its site into more than 65 languages, the company is releasing a new version of its crowd-sourced translation tool so third parties can let users translate their sites, Facebook applications or web widgets.

Facebook has more than 300 million monthly active users around the world, and some 70 percent of these people are outside the US. By making it easier for companies to reach many of these users in their native languages and dialects, Facebook may spur further adoption of Connect and its other services around the world.

Here’s more, from the company blog post on the announcement:

You can start integrating Translations for Facebook Connect into your site with an HTML file and a few lines of JavaScript in less than an hour. Whether you want to translate an application, a social widget, or an entire website, you have complete control over every aspect of the translation process. After you choose what languages you want your site or application to support, you can get help from the Facebook community to translate your site, as we did, or you can do the translation yourself, or make a specific person the administrator of the process. To start translating your site, read the documentation on the Developer Wiki.

Facebook’s translation service has enabled applications with passionate fan bases outside the developers’ region to translate the service into their local languages and grow. We could see the same thing start to happen with websites as well with the expansion of Facebook’s translation service through Connect. Facebook has been growing by leaps and bounds in many popular European and South American countries for the last year and a half, and is now growing in many Asian and Middle Eastern markets more recently.

1-800-Flowers Gets Analytics Tool for Measuring Facebook-Based Retail Sales

This is not a huge news item, but notable as retail sales on Facebook is still a relatively unexplored area. Basically, an analytics tool from Omniture is being integrated into 1-800-Flowers’ flower delivery storefront, which is available in the online florist’s Facebook Page. This means the company can gather more data about what’s working — or not working — in terms of selling real-life flowers on Facebook.

Specifically, here’s what’s how it works. Omniture’s SiteCatalyst tool measures demographic segments, number of friends, types of social activity, friend invites, what portion of an app users spend time on, and how all of this engagement leads to actual sales. It launched a Facebook app measurement version in late May. The tool has now been integrated by Alvenda, a company that builds white-label storefront widgets for companies including 1-800-Flowers; the florist’s storefront, launched in early July, lets consumers on sites like Facebook make purchases without having to leave the page.

For Facebook users — many of whom do not want to leave Facebook — the page-based store could be a more convenient way to order flowers. And so it could be a new way for 1-800-Flowers to make money. With SiteCatalyst, now it can better track how well it does that, and identify particular problem points. The question, of course, is how well all of this actually works. The companies aren’t talking about that part, yet.

Mad Men Keeps Viewers Involved Through Interactive Facebook Page

AMC Television’s “Mad Men” is as popular as ever mid-way through its third season, and the show continues to grow its fan base through a very interactive Facebook fan page. After some early confusion over how to manage its brand in online communities, AMC seems to have found a good formula for keeping viewers involved and cultivating new fans for the period drama.

The Mad Men official fan page has been growing steadily, with a current following of more than 176,000 Facebook users. The page offers a forum for fans to discuss recent episodes and weigh in on where the story line is heading, with discussions, a blog and a steady stream of fan wall posts.



Many Facebook users have created unique avatars with the “Mad Men Yourself” application, and the illustrated portraits are now all over Facebook and Twitter. Another popular application is “Which Mad Man Are You?”, which presents a short quiz to help match your personality to a “Mad Men” character.



Multiple videos are posted on the Facebook page to help fans catch up on missed episodes and keep them up-to-date on the story, and the photo section is filled with albums of past and recent episodes. Fans have also filled the photo page with nearly 2,000 pictures of their own, showing that there is a healthy level of interaction.

Multiple elements of the Facebook page link back to the show’s official page at amctv.com. The official page features prominent links to the various social network campaigns, including Facebook, along with a well-populated blog and in-depth coverage of the latest episode. Visitors to the page have a huge amount of content at their disposal, and AMC has done an excellent job of cross promoting their various social media campaigns on Facebook, Twitter, iPhone and more involving the show.

YouTube Falls Short In Facebook Popularity Contest, Dons Bib For Humble Pie

Facebook is becoming an increasingly important source of distribution and traffic for online video sites. And with over 3.6 million fans, YouTube has one of the most popular Pages on Facebook, and certainly the most popular Page for any video sharing site. But over the last few months, Google-owned YouTube has been making a major push to increase its Facebook fan base even more. In fact, 60 days ago, YouTube said it would surpass Will Smith, Megan Fox, Lady Gaga, Adam Sandler, and Vin Diesel by yesterday, or else it would “eat humble pie” and spotlight a video on the YouTube home page for a nonprofit cause.

Well, yesterday marked the end of the 60-day period, and YouTube didn’t quite hit the high numbers that it had promised. However, YouTube took the shortcoming in stride, and made good on its word to feature charity videos on its homepage for a day.


YouTube ended the run with about 600,ooo new fans, which wasn’t even close to the number it needed to move up the list and challenge Will Smith, Megan Fox or Vin Diesel. The final count is about 3.65 million fans, which is still one of the higher numbers on Facebook. YouTube’s original challenge featured the numbers they thought they needed to move past more popular celebrities, but the site neglected to factor those celebrities also growing in popularity over the last 2 months.

The promise to eat humble pie was fulfilled on Monday in a blog post on the site, along with the non-profits that would be featured on the site. The four winners were chosen through a fan poll, marking the first time Facebook fans chose what videos would be featured, with the top four receiving valuable real estate in the YouTube featured video tab on the home page.




source: insidefacebook.com

How to make money with SEO

Here is how to make money other. I do SEO on the web with customers and penetrate 3 ways:.

1. A blog E-Commerce sales from China.
Gadget Electronic Products with keywords that are already selling products from factories to China. Selling price is sending is very profitable casual 150% -200% for these products simply by Tradekey.com, Made-In-China.com and Alibaba.com then try to go to the Browse or Search View prognostication itself. Or if want to know what products are selling well on eBay to see the product of a Bid will know now what that self-selling. Then came the web that could help save time and find more.

There is also a form that plants themselves. Receive goods from Chinese factories and then again there is much to see. Product is one that I sold. (Tell only a category one electrical) while in China, factories making these goods, but only 7 plants in Tradekey.com a seller this is a hundred, most claim that you own is a unique facility. Plus, the market better than the plant itself will forget ซะ another higher plant. Just do it yourself SEO web without investing tax free not bear costs nothing. Online trading is the best It's real e ring.

2. Advertising products to Drop Shipping worldwide.
This Web Inter from web sources for factory goods from China that go early. Do you know whether a plant variety. Ready to ship around the world to send you a price. Without that force you to order each other no more (No Minimum Order Quantity or MOQ) of the Stock is not no pay. Only customers buy products. Then you would order directly from Chinese factories that you trust to talk to you then see the web then. Call verified that reliable. But more reliable than if the plants are paying members (gold member) Web Tradekey.com, Made-In-China.com. And what they are. Ensure reliable indeed.

You may think to yourself I think that the Wii or not power is actually not money หรอก yes to Bagaga is now shopping online from home in this neighborhood as you open yourself up to the web. Enter electrical goods from factory to store your Deal, but the full Web, you just act as a store just a plant shipment from China waiting for you. Every sale. You have the difference. And the difference with the very ซะ. If you select plants that are very wholesale. The majority then it must be like to know because it is the same plant in China. Trade between race and each step is virtually dead.

3. To create a web / blog broker.
This web then you just need a little more often phone. Because it is a professional broker to goods or services. Where you will find yourself that. What a professional brokerage that provides some good money. Find out what services or products. Receiving broker or get people to do some final words Affiliate Affiliate commission is sure enough. But this time we applied to retail products or services.

How do they just take the domain names. Com, then a block with mechanical precipitation You SEO by Coast easy way to tell my WP + SEO Plugin + Unique Content provided knowledge about the keywords or a market. Then wait for Google, which ranks should not exceed 1 month if you should read the article. It is up to the first page now. The rest is sitting waiting for phone customers. Then, when customers call. You have to call your product sourcing resources to their work. Then waiting to receive money. How this additional revenue. May be the main revenue within the year.

Do not forget that they do not need SEO blogs have their own web space to a software way. Many try to use the Google search you will find yourself using SEO methods you can use the software content way. Those living a Google ranking as well as doing well without SEO, but do understand about each other. And commitments to each other. Try นึกดู know that if you leave it like SEO and link on the article. You are sure yet. You will beat the other competitors is a thousand billion easily on Google.

Note: Sorry some mistake, use language translation tool.


source: Digitalmoneylife.com

Jocelyn Wildenstein Bad Plastic Surgery

When it comes to bad plastic surgery, Jocelyn Wildenstein is a worst case scenario and then some. There is no telling how many different operations she has had over the years, but if i were to guess which procedures she has underwent, i would say certainly cheek and chin implants and an eye lift to go along with a very tight face lift.

And i guess it goes without saying, but those lips aren't real either.

The Obama Assassination Poll — Another Story About Offensive, User-Generated Content

As most web publishers and developers know, there is a terrible underbelly to online content. When you give people a way to publish their own blogs, photos, videos — or in the case today, a poll — some of them will publish disturbing things.

This past Sunday, a Facebook user created a poll using a third-party application called Polls, to pose the question “should [President] Obama be killed?” It has turned out to be national news.

Obviously this poll should have been taken down, as it is illegal and ethically wrong to advocate the death of somebody else, especially the President. And, in fact, the developer of the Polls application, Jesse Farmer, even worked on Obama’s campaign — so he certainly feels that way.

But Farmer wasn’t online when a blogger named GottaLaff saw the poll and wrote a scathing blog post about it. The story quickly spread among political blogs, then got picked up by the mainstream political reporters who read these blogs. By the time Farmer was awake the next morning, the swelling press coverage had triggered his automated system for catching offensive content — but by that time, Facebook had already been contacted by the president’s Secret Service security detail. In fact, Facebook had apparently removed the poll before it was contacted by the Secret Service today. The official comment from Facebook’s Barry Schnitt, via TPM:

The application that enabled a user to create the offensive poll was brought to our attention this morning and was disabled. We’re following up [with] the developer to ensure the offending content has been removed and that they have better procedures in place going forward to monitor their user-generated content.

How does one police offensive content?

The real question here is how user-generated content should be regulated online; its a question that has been an issue since the web made it easy for anyone to say anything. Should Farmer be responsible for somehow blocking anyone who tries to create a poll about anything offensive? Should anyone else also be responsible for pre-screening all user-generated content?

The other alternative is to try to get rid of clearly offensive or illegal content as soon as it shows itself. Farmer’s application sees thousands of polls created every hour — it has some 3.46 million monthly active users as of today. Facebook already includes a feature where users can contact an application creator to report offensive content from other users. Farmer receives millions of these requests — usually for things like hate groups that are also wrong but don’t involve the Secret Service. His application, as with many other web applications of this sort, detects a certain threshold of users and complaints, at which point he receives a special message, investigates, and deletes the offending poll.

The problem, in this case, is that the poll was discovered before it was even popular enough to register. In fact, the reason it registered with his system was due to the waves of press coverage it received last night and today. Farmer tells me that he’s working to detect this problem earlier — he’ll have to before Facebook lets the Polls app go live again.

Most web services rely on both software and teams of support staff to find and remove offensive content as soon as possible. But that’s very difficult when you’re a small operation like Farmer, trying to watch over millions of users. The conclusion, perhaps, is that if you’re a successful, small developer, beware of policing user-generated content. And, despite your best efforts, you might find yourself in the middle of the news cycle.

New England Patriots Use Facebook As Primary Online Presence

The New England Patriots have partnered with Buddy Media to create a new Facebook page that is now their primary source of online content for fans. The Patriots Fan Zone offers fans of the team a opportunity take part in team-related discussions with other fans, stay up to date on games and events through a team calendar, send Patriots-themed virtual gifts, participate in Fantasy Forecast and more.

Several of the features in the Fan Zone still link back to the Patriots’ official Web site, but the new Facebook page is intended to be their primary online portal for fans. Both the team and Buddy Media acknowledge that it’s much easier to bring together fans through Facebook, where followers of the team are already congregating.

“It’s still very difficult to pull people into other gated communities. We think leveraging against Facebook is a no-brainer. The audience they have and their data speaks for itself,” said Buddy Media CEO Mike Lazerow, whose company also handles social media for sports-related clients like Reebok and Sports Illustrated.

The Patriots were looking for a way to expand their social network presence, and decided to tap the team’s the existing fan base on Facebook.

“We really weren’t anywhere [before] as it relates to social media. We had to get into the game, and to have that kind of audience we have on Facebook, you can’t get that kind of immediate impact on [Patriots.com],” said Patriots Dir of Interactive Media Fred Kirsch.

The original Facebook official fan page for the Patriots still exists, and fans are still using this page to post comments and photos. There hasn’t been any recent activity from the team, and there is also a lack of any sort of redirect or alert to let the 160,000-plus fans of the team know that the new fan zone exists on another page. It’s obvious that many fans already know about the move, however, as the new page with the Fan zone already has more than 120,000 followers.

Taylor Swift’s Facebook Page Still Growing Fast, Weeks After VMA Incident

Country music star Taylor Swift won the “Best Female Video” award at this year’s MTV Video Music Awards — and, as most readers probably know, was interrupted mid-acceptance speech by fellow musician Kanye West. As part of a national outpouring of sympathy for Swift, her page unsurprisingly saw an increase in new fans.

But that was on September 13th, more than two weeks ago.

Her page is still apparently growing faster than it was before the event. It has grown steadily from 2.1 million fans to 2.3 million fans today, or around 200,00 fans in two weeks. That’s twice as fast as the approximately 100,000 fans she gained in the two weeks before the show.

One cause may be the ongoing media coverage of West’s various apologies, another may be the additional mainstream pop audience attention she’s gotten as a new and successful crossover star.



source: insidefacebook.com

Facebook Used by the Most People within Iceland, Norway, Canada, Other Cold Places

Among the 12 countries in the world with the highest penetration of Facebook users, a surprising number are in cold parts of the world. Iceland is in first place, with 49.5 percent of its 300,000-some population on the site in August, or nearly 159,000 people, according to Facebook’s advertiser data.

It is followed by Norway, Canada and Denmark, and the slightly-warmer United Kingdom in sixth place — the UK’s penetration is notable because it has a population of 61 million people, far more than any of the other countries on the list.

Starting with Hong Kong in number four, though, the correlation with cold weather breaks down. The cold doesn’t seem to necessarily drive people indoors and on to Facebook. So… islands? Proximity to oceans? Large governments? Other ideas?


source: insidefacebook.com

Mickey Rourke Facelift

Recently there have been several rumors swirling around concerning Mickey Rourke and his face, people have said he opted for plastic surgery and judging from the looks of these before and after pictures i would have to agree with them.
Looks as if Mickey Rourke had a rather extensive facelift and maybe even an upper eyelid lift (blepharoplasty) to go along with it.
Well whatever he did, this is certainly a step in the wrong direction, in fact this is perhaps the worst botched plastic surgery case we've covered on this site, so far.

Diditz Makes It Easy To Post Facebook Photos To The Web

There are already a number of applications that allow sharing of photos and videos from a Facebook album — including the company’s own widgets. But a new application called Diditz lets you post photos to the web in ways that make them especially accessible.

When you connect to your Facebook page through Diditz, the application automatically picks up your albums and allows you to create pages for them one at a time. You can select which photos from the albums to include on the shared page, add a brief description and searchable key words, then assign your album one of Diditz’s existing categories.



You have the option of sharing the page with only Facebook friends or opening up the page to the public. It’s then accessible from a link that the site provides — and of course you can post the new page to your Facebook news feed. If you choose to allow unlimited access to your page, anyone can find it and view your albums and videos from the Diditz home page. Facebook users that view your pics can even leave comments or post links to your photos in their own news feeds.



The application isn’t fancy, but that’s what makes it appealing. It’s especially useful to businesses trying to reach a web-wide audience. For example, if your album is public, it can be spidered by search engines and so could show up in search results. For those organizations with Facebook pages, there is an option for creating albums intended for pages.

And, for individuals, it’s a great way of sharing select photos and videos with someone that may not have a Facebook account and access to those albums otherwise.

Meg Ryan Lip Implants

Thin lips is perhaps on of the biggest insecurities among famous celebrity women, and that is what caught Meg Ryan's attention a few years back.

After years of getting what appeared to be collagen lip injections, it looks like she went the extra mile and opted for the full blow trout pout lip implants.

Microbloggers, Meet the Microvideo

There are just some things in life that are better with a visual accompaniment, like business presentations, cooking classes and a film theory seminar.

According to Rey Flemings, chief executive of Particle, status updates posted to Twitter and Facebook should be included on that list. His San Francisco company created a service called Robo.to that allows users to publish 4-second videos that act as visual status updates.

“We already know what I’m doing, but what does that look like?” he said.
The idea behind the platform is simple: In addition to the microvideos, which can be uploaded from a webcam or a mobile phone camera and pushed out via Facebook and Twitter with a few short lines of text, Robo.to is meant to be a digital calling card online or a hub that houses information about an individual’s identity on the Web. That’s what helps separate the service from other microvideo services like 12seconds.

Though the idea is more likely to resonate with Web-savvy users who broadcast every detail of their lives online than say, your mom, the service has won a modest following since it came out of private beta in August, attracting more than 100,000 new members. It doesn’t hurt that pop singer Justin Timberlake, one of the lead investors in the company, is also active on the site, posting multiple video updates daily.

But as Mr. Flemings puts it, “We aren’t trying to create the next big destination on the Web.”

Rather, the idea is to supplement the deluge of messages flowing through social networks, adding context and additional information which can occasionally get lost in the flood, he said.

For example, after the Kanye West outburst at the MTV Video Music Awards, responses flooded both Twitter and Facebook. But what did those responses look like?

To answer that type of question, the company is unveiling a new feature Monday called “TV Mode” that will allow users to watch all the videos associated with a particular keyword or hashtag. Mr. Flemings described it as a Twitter search, or Twitter’s trending topics, but with microvideos. He hopes that it will help users “watch the conversation unfold in a new way.”

Previously, users could only tune into the short video updates posted by a single user or by the entire community, dubbed the Statusphere, and not hone in on one particular topic.

Although currently the service is available for free, eventually, Mr. Flemings says, the company will consider rolling out paid premium accounts or partnering with companies and marketers who want to host branded contests.

“It’s still very early for us as a service,” he said. “But we’re hoping to introduce a whole new method of short-form video communication.”


source: bits.blogs.nytimes.com

Facebook Starting to Roll Out More Efficient Ads Manager

A few weeks ago, Facebook told us it would start testing a new ads manager and bulk uploader soon. Now, some advertisers are starting to see the new version of the ads manager, which providers much easier campaign management, in-line editing, search, and easier navigation.

As you can see by clicking on the image below, the new interface allows for much more efficient campaign management than the current ads manager. This will be welcome news for advertisers who either manage multiple in-house or client campaigns. Choosing a campaign at left will load all active ads on the right. However, whenever ads are edited, they’ll still need to be reapproved by the Facebook Ads team.

Here’s how the new ads manager looks:



How were advertisers chosen to participate in the test rollouts so far? “A small group of advertisers from our active advertiser base was randomly chosen to participate,” according to Facebook. “We will roll the new Ads Manager out to all advertisers over time.” The FAQ for Facebook’s new ad manager can be found here.

Facebook says it will also soon start testing a new tool for advertisers to bulk upload many ads at once, instead of manually creating them in the standard campaign manager or through third-party scripts. Agencies, app developers, and direct response advertisers who often want to target and test hundreds or thousands of specific creatives will soon be able to do so much more easily.

source: insidefacebook.com

The 20 Fastest Growing Facebook Apps: Mostly Social Games, As Usual

This past week was typical, in terms of which Facebook applications we saw gain the most users. Social games of various genres continued to gain millions of users. Similar to past weeks and months, Zynga’s virtual farming game FarmVille grew by 5.11 million monthly active users to reach 46.0 million, and the company’s role-playing mobster game Mafia Wars grew by 2.05 million to reach 23.2 million. They came in at number two and number four on our top 20 list.

However, number one goes to RockYou’s Birthday Cards, a full-featured virtual card-giving application. It was gradually declining over the last few months, started growing at the end of August, and reached around nine million users as of the first week in this month. Since then, it has for whatever reason found the curve in the hockey stick of growth: The app has gained 5.23 million MAUs in just the past seven days to reach 16.3 million.

Top Gainers This Week




Number four, Your Indian Name!, has seen even sharper growth, and quite abruptly at that. The app translates your name into Hindi, and lets you very easily post that information to your Facebook wall. It grew from 265 users to 4.13 million by the weekend (there may be a problem with the data here). The app’s creator, AppSphere Inc, has 57 total applications by our count.

Seven apps in total gained more than a million users. At number five was My Fishbowl, made by TwoFishes Interactive. The virtual aquatic life game had been slowly growing from nothing in early August, until September 15 when it hit its stride, er, stroke. It grew by 1.57 million to reach 3.30 million MAUs. Keep an eye on this one.

At number six was Causes, one of the only non-game apps on the list. It grew by 1.50 million to reach a stately 30.2 million MAUs. At number seven was Playfish’s Restaurant City, the virtual restaurant game grew 1.29 million to reach 14.4 million.


source: insidefacebook.com

Sly Stallone Brow Botox

Sly Stallone is always full of surprises when it comes to his appearance, and this time we spotted him with what appears to be an excess amount of botox injected into his brow.

Facebook Settling in to New 150,000 sqft Headquarters

facebook brought all its employees together into one building back in May, after having the various groups that comprise the company scattered throughout downtown Palo Alto. Now, architecture blog ArchDaily has given a glowing review of the new building, highlighting some of the details that make Facebook’s new offices unique.

The 150,000 sq. ft. building was once a high-tech manufacturing facility, and many of the original materials were re-purposed or recycled. The redesign is the first completed under the 2008 Palo Alto Green Building Ordinance. Designers Studio O+A polled employees throughout Facebook and kept everyone updated through photos and posts on the progress of the redesign.



The overall flow of the building is very relaxed and inviting, with executive offices located centrally to provide better access to all employees. The rest of the facility is mostly open work spaces and seating and congregation areas. Employees are encouraged to move furniture as they see fit, write on some walls and add art where needed.



Overall, Facebook CEO Mark Zuckerberg has said that he wants to be careful that the new building doesn’t give employees the feeling that the company has “arrived,” but instead left the new offices relatively plain.

“I want to remind people…we’re way closer to the beginning than the end,” he recently said.


source : www.insidefacebook.com

First Look: Argentinian Developer 3happybytes Reaching 26 Million Facebook Users

As Facebook has grown around the world in the last couple of years, international developers have taken a deeper interest in building applications on its platform. We’ve already covered a big one out of Hong Kong, called 6 Waves, but there are many others. Most notably, we’ve recently discovered a company called 3happybytes out of Argentina — a country that has been seeing a boom in web technology recently.

The company’s suite of applications currently reaches 26.7 million monthly active users, making it the fifth largest Facebook developer by portfolio-summed MAUs, according to our AppData analytics service. Certainly, as with every other developer on the list, some users have installed more than one app made by the company, so its monthly unique visitors is likely lower.

The company was founded earlier this year by Walter Souto, Javier Pelitz, and Fabian Muller. However, its web site only lists an email address.

So, what sort of apps does the company make? Very simple ones, from what we’ve seen. We’ve just started tracking the company, so our historical data is limited. Still, three of the company’s apps are among the fastest growing on the Facebook Platform. One, Friend of the Day, has quickly surged to nearly six million MAUs over the last few days. You simply install the app and it automatically tells you who your top friend is that day — it apparently decides from among your friends at random. Another app, Enemy of the Day, is basically the same concept. Install the app and find out who the company has randomly decided is your top enemy. It has grown from 5.67 million three days ago to 6.56 million today.

A third is called Death’s Time. It rather humorously randomly decides on a date and manner of death for you. Personally, it predicts that I will die on April 18, 2024, at 10:23 am. The cause of my death? “Motorcycle accident while dressed as Elvis.” Sounds plausible. Other people seem to be amused, too. It has grown from 9.9 million MAUs three days ago to 10.9 million today.


For all of these apps, and presumably the five others, you are asked to post the results — your top friend, your top enemy, your cause of death — on your wall, as well as on the wall of your friend or enemy. The simple, sensationalistic nature of these apps, combined with the ease of sharing your activities in them with your friends, appears to be driving the company’s growth.

Certainly, these apps are not as elegant as some of the games or utilities coming out on the platform today. They are more reminiscent of the early days, years ago, when nearly every developer was making simple, spammy apps. Still, perhaps the company can convert all of these users into something more sustainable. For now, it appears to be making money from a wide variety of remnant ad networks, quizzes, and the like. Perhaps, one day, it will grow into a more complex gaming company and start doing what many others already are — offering virtual goods that people are willing to pay for.


source: insidefacebook.com

Facebook Settles Beacon Case: No More Beacon, But There’s a $9.5M “Privacy Fund

Facebook tried to create a new form of advertising in 2007 with the launch of Beacon. In conjunction with a number of big-name brands, Beacon automatically tracked Facebook users’ actions on other sites, then displayed that information to their friends back on Facebook. The program is now officially dead.

A class-action lawsuit filed in 2008 has been settled today. There are two parts. One is that Beacon, as it has been, will be fully shut down — only a few accounts are still open and those will be closed. The other part is that Facebook will, from our understanding, fund an independent foundation to the tune of $9.5 million. The foundation will itself fund projects and initiatives that promote privacy, safety, and security causes.


The case was settled, not lost by Facebook. Here’s what a company spokesperson told me when I asked for more detail:

While we don’t admit any wrongdoing in this matter, we did want to get the episode behind us. And, we were particularly interested in an agreement that creates a foundation that has value for all users rather than just a few individuals.

The settlement has not yet been approved by the judge, and the case was just filed. It took place in the Northern District of California part of the US District Court, San Jose Division. We’ll update with a link to the settlement when it becomes available.

The original filing described some elements of Beacon that were particularly troublesome to the plaintiffs, per the original lawsuit. From that filing, via Justia:

Plaintiffs alleged that Defendant Facebook, Inc. and Defendants Facebook Beacon Activated Affiliates (i.e., Blockbuster, Inc., Fandango, Inc., Hotwire, Inc., STA Travel, Inc., Overstock.com, Inc., Zappos.com, Inc. and Gamefly, Inc.) violated their privacy.

More on the original lawsuit, via CNET:

If the user was not a member (of Facebook), Facebook still obtained the notification from the Facebook Beacon Activated Affiliate. Information regarding user activities was sent in real time to a third party Web site–one which was not open or active in the user’s browser, and one which, in many cases, the user may never even have visited or heard of.

Facebook’s side of the story is that the company made a number of adjustments to Beacon in the weeks and months following the launch that met many user demands. This case was filed long after much of the outcry about Beacon had ebbed.

Future plans

I asked about the impact of this ruling on Facebook’s current efforts to share data with third-parties, including Facebook Connect. Here was the response.

Beacon was about our users’ actions on third-party sites. Facebook Connect is about using Facebook infrastructure to give users significant control over how they extend their Facebook identity on the web, and share their experience back to friends on Facebook

More statements, these from Barry Schnitt, Facebook’s Director of Policy Communications.

We learned a great deal from the Beacon experience. For one, it was underscored how critical it is to provide extensive user control over how information is shared. We also learned how to effectively communicate changes that we make to the user experience. The introduction of Facebook Connect – a product that gives users significant control over how they extend their Facebook identity on the Web and share experiences back to friends on Facebook – is an example of this. We look forward to the creation of the foundation and its work to educate Internet users on how best to control their privacy; engage in safe social networking practices; and, generally, enjoy themselves more online by having knowledge that gives them a greater sense of control. We fully expect the foundation to team with other leading online safety and privacy experts and organizations that have been working diligently in these fields.


source: www.insidefacebook.com

Log in to Facebook with Your Username Instead of Your Email Address

This is a very small update, but shows how Facebook is trying to make itself a more central part of people’s lives. You can now log in to the site by entering your username and password instead of your email address and password like before.

Sure, many other sites let you do this. But the more interesting part is that Facebook has been promoting usernames for months, having let people get usernames in vanity URLs earlier this year. For example, my personal profile is now at www.facebook.com/EricEldon. Now, I can log in as EricEldon. The significance, or what there is of it, is that Facebook wants you thinking about using the site on its terms, rather than, say, in terms of the Gmail or Yahoo account you’ve been logging in through in the past.



source: insidefacebook.com

Prepare Yerselves for Pirate Day on Facebook This Saturday

It’s that time of year again. No, I don’t mean the onset of autumn, nor Bilbo and Frodo’s birthday coming up next week. It’s International Talk Like A Pirate Day this Saturday, September 19 — an odd meme from the 1990’s that has found millions of new fans this decade through the internet. If you want
to read Facebook in Pirate English, here’s how.



Facebook has translated its site into Pirate English. Last year, you were able to access the dialect within the normal language chooser available in your account settings. But Pirate English doesn’t appear to be on the list at this point (although maybe Facebook will make it available on Saturday?). For now, if you want to read Pirate, follow this link to Facebook’s ajax language-picker page.

“English (Pirate)” is visible as one of the English dialect options, along with US, UK and “Upside Down” English. Just pick the pirate option and you’ll see Facebook’s masterful site translation go into effect.




source: insidefacebook.com

Google Adsense Tips, Tricks, and Secrets

I’ve been reading a few forums and blogs about Google Adsense tips lately, and thought it would be helpful to consolidate as many as possible in one place without the comments. I’ve also thrown in a few tips of my own. We start out with some of the basic general stuff and move to the more specific topics later on.


Build an Empire?
When you’re deciding to become a website publisher you will fall into one of two broad categories:

Publish 100 websites that each earn $1 a day profit
Publish 1 website that earns $100 a day profit

The reality of it is, most people end up somewhere in between. Having 100 websites leaves you with maintenance, management and content issues. Having one website leaves you open to all sort of fluctuations (search engines algorithm’s, market trends, etc). You can adapt your plan on the way, but you’ll have an easier time if you start out going in the direction of where you want to end up.

General or Niche
You can build your website around general topics or niche ones. Generally speaking niche websites work better with adsense. First off the ad targeting is much better. Secondly as you have a narrow focus your writing naturally becomes more expert in nature. Hopefully this makes you more authority in your field.

If this is your first try at building an adsense website, make it about something you enjoy. It will make the process much easier and less painful to accomplish. You should however make sure that your topic has enough of an ad inventory and the payout is at a level you are comfortable with. You may love medieval folk dancing, but the pool of advertisers for that subject is very small (in fact it’s currently zero).

Once you’ve gotten the hang of how Adsense works on a website, you are going to want to dabble in some high paying keywords, you may even be tempted to buy a high paying keyword list. This does come with some dangers. First off the level of fraud is much higher on the big money terms. Secondly there is a distortion of the supply and demand relationship for these terms. Everyone wants ads on their website that make $35 or more a click, however the number of advertisers who are willing to pay that much is pretty limited. Additionally the competition for that traffic is going to be stiff. So, don’t try to run with the big dogs if you can’t keep up. If you have to ask if you’re a big dog, then chances are, you’re not. I have used a high dollar keywords report from cashkeywords.com and was pleased with my results (see cash keywords free offer recap).

New Sites, Files and Maintenance
When you’re building a new site don’t put adsense on it until it’s finished. In fact I’d go even farther and say don’t put adsense on it until you have built inbound links and started getting traffic. If you put up a website with “lorem ipsum” dummy or placeholder text, your adsense ads will almost certainly be off topic. This is often true for new files on existing websites, especially if the topic is new or different. It may take days or weeks for google’s media bot to come back to your page and get the ads properly targeted. TIP: If you start getting lots of traffic from a variety of IP’s you will speed this process up dramatically.

I like to build my sites using include files. I put the header, footer and navigation in common files. It makes it much easier to maintain and manage. I also like to put my adsense code in include files. If I want/need to change my adsense code, it’s only one file I have to work with. TIP: I also use programming to turn the adsense on or off. I can change one global variable to true or false and my adsense ads will appear or disappear.

Managing URL’s and channels
Adsense channels is one area where it’s really easy to go overboard with stats. You can set up URL channels to compare how one website is doing to another. You can also set up sub channels for each URL. If you wanted to you do something channels like this:

domain1.com – 728 banner
domain1.com – 336 block
domain1.com – text link
domain2.com – 728 banner
domain2.com – image banner
domain2.com – 336 block
domain3.com – 300 block
While this is great for testing and knowing who clicks where and why, it makes your reporting a little wonky. Your total number will always be correct but when you look at your reports with a channel break down things will get displayed multiple times and not add up to correct total. Makes things pretty confusing, so decide if you really need/want that level of reporting detail. TIP: At the very least you want to know what URL is generating the income so be sure to enter distinct URL channels.

Site Design and Integration

Once you know you are going to put adsense on your website you’re going to have to consider where to put it. If this is new site it’s easier, if it’s an existing site it’s more difficult. While there are some people who will be able to do it, in most cases I’d say if you just slap the adsense code in, you’ll end up with a frankensite monster (props to Tedster of WMW for the buzzword). While every website is different, Google has published some heat maps showing the optimal locations. No surprise that the best spots are middle of the page and left hand side. Now I’ve done really well by placing it on the right, but you should know why you’re doing it that way before hand, and be prepared to change it if it doesn’t work out.

Google has also has published a list of the highest performing ad sizes:

336×280 large rectangle
300×250 inline rectangle
160×600 wide skyscraper
From the sites that I run, I do really well with the 336 rectangle and 160 skyscraper. My next best performing ad size is the 728 leaderboard, I don’t really use the 300 inline rectangle too often. So really it depends on how well you integrate these into your site. Placement can have a dramatic effect on performance. TIP: When working on a new site or new layout you may want to give each location it’s own channel for a little while until you understand the users behavior.

Another ‘trick’ that can increase your CTR is by blending your adsense into your body copy. For example if your body copy is black, remove the adsense border and make the title, text, and URL black.TIP: Try changing all of your page hyperlinks to a high contrast color (like dark red or a bold blue) then change the adsense title to the same color.

The one area where I’ve found blended ads don’t perform as well is forums, especially ones with a high volume of repeat members. Regular visitors develop banner blindness pretty quickly. One ‘trick’ to keep the ads from being ignored is to randomize the color and even the placement. As with any of the decisions about location, placement and color it’s a trade off. How much do you emphasize the ads without annoying your visitors. Remember it’s better to have a 1% CTR with 500 regular visitors as opposed to a 5% CTR with 50 visitors. TIP: For forums try placing the adsense ads directly above or below the the first forum thread.

Using Images
One of the latest ’secrets’ to make the rounds is using images placed directly above or below an adsense leaderboard. This has been used for a while but came out in a digital point forum thread where a member talked about quadrupling their CTR. Basically you set up the adsense code in a table with four images that line up directly with the ads. Whether or not this is deceptive is fuzzy and very subjective. Obviously four blinking arrows would be ‘enticing people to click’ and be against the adsense TOS. However placing pictures of 4 laptops over laptops ads isn’t, so use your best judgment here and look at it from the advertiser or Google’s perspective. If you have a question as to your implementation being ‘over the line’ write to adsense and ask them to take a look.

As far as using the images, I’ve done it and can tell you it definitely works. You get the best results when the images ‘complete the story the ads are telling’. For example if you have ads about apple pies, use pictures of freshly baked apple pies, instead of granny smith, Macintosh, pink lady, and braeburn apples. TIP: Don’t limit yourself to using images only on that size ad unit, it works just as well with the other sizes, like the 336 rectangle.

Added:
I got a little criticizm for this and rightly so, as I wasn’t specific as I could have been. Do not use very identifiable brand name or products for your images. Use generic non-specific stock images whenever possible and appropriate.

Multiple Ad Units
Another way to increase ad revenue is to use multiple ad units. According to Google’s TOS you are allowed to post up to three ad units per page. Similar to standard search results the highest paying ad units will be served first and the lowest being served last. If there is enough of an ad inventory, place all three ad units. However you should pay attention to the payouts. Current assumption is you get 60% of the revenue (on a $0.05 click you get $0.03). So if a click from the third ad unit is only paying between 3 to 5 cents you may want to omit it from your page. This is one are where giving your ad units channels does have value. If one ad unit is getting a higher percentage of click throughs you’ll want to make sure the highest paying ads are being served there. TIP:Use CSS positioning to get your highest paying ads serving in the location with the highest CTR.


Adsense in RSS
With the growth of blogs and RSS feeds you’re starting to see adsense included in the feeds now. IMHO this doesn’t work, and here’s why:

You only get to place one ad unit.
You have no control over finding the ’sweet spot’ for the ad unit.
The ads are usually poorly targeted (this is getting better).
People develop ‘banner blindness’.
I know people like being able to read full postings in their feed reader, and there are at least a dozen other reasons for full posts from pleasing your users to mobile offline computing, all of which are completely valid. However if your website depends on generating adsense revenue to survive, then bring them to the site and show them the ads there.

Affiliate Sites
Placing Adsense on affiliate sites is tricky. Are you giving up a $10, $20, or $30 sale for a $1 click? This is something you have to test on your own to figure out. If you aren’t converting now it’s definitely worth a try. I like to use adsense on my article pages. For example let’s say you had an affiliate website where you sold shoes. You’re going to need some related articles to ‘flesh out’ the site. Things like ‘getting a shoe shine’ or ‘finding a shoe repair shop’ these are excellent spots for adsense. While you won’t get rich, they will usually provide a small steady income and cover things like hosting costs.TIP: If you find you have pages getting more than 50 clicks per month add more pages about this topic, and link the pages together. Mine you logs for the search terms used.

PPC Arbitrage
This is a dicey subject so I’m going to steer clear of precise examples. Basically you bid on low volume uber niche terms at a very low cost. You set up landing page that contains high payout ads for the related general topic. You are looking for terms with a large gap between the price you are bidding on adwords and the price you are getting on Adsense. If you pay $0.10 a click and get $1.00 a click you make $0.90 each click. To get your adsense ad approved you will need to ‘add some value’ along the way. You can make a killing or get taken to the cleaners with this one, so make sure you know what you are doing before you try it.

Have any other adsense tips, tricks or secrets? Drop me an email and let me know, I’ll give you credit.

Added
728 leaderboard works very well if it is just above the end of the
“above the fold” area on what would be considered your viewers average
resolution/browser window size if there are few other enticing links
above the fold. Makes for an interesting layout but if you’re building
a site for AdSense it may be worth it. We consistently receive very
high CTRs from doing this.

Try to build sites that allow you to quickly try any and all of
those locations outlined in the heatmap guide or at least allow you a
wide degree of freedom to easily change ad/content locations.
via:nuevojefe

Facebook in challenge to Google

Facebook has turned up the heat on Google by purchasing content-sharing service FriendFeed, say industry watchers.

Many expected Google or even Twitter to buy the company, which has been praised for its "real-time" search engine.

This type of search is valuable because it lets you know what is happening right now on any given subject.

"Google look out, Facebook knows the real money is in real-time search," said respected blogger Robert Scoble.

"Google is the king of regular search. FriendFeed is the king of real-time search. This makes the coming battle over this issue much more interesting," Mr Scoble told the BBC.

Back in May, Google founder Larry Page admitted that the search giant had fallen behind other services like that of Twitter.

"People really want to do stuff real time and I think they (Twitter) have done a great job.

"We've done a relatively poor job of doing things that work on a per second basis," Mr Page said at the time.

'Warning shot'

Many in Silicon Valley agree that this deal has changed the game.

"Facebook was unable to acquire Twitter so this is the next best option," said Ben Parr, associate editor of Mashable, a news blog covering social media.

"FriendFeed is well known for having some powerful and intelligent technology that allows users to aggregate everything they do online and do it all in real time.

"With this acquisition, Facebook is gunning directly not only at Twitter, but at Google. This is a warning shot to those two companies," Mr Parr told BBC News.

Mr Scoble noted that FriendFeed's real-time search could stretch back 18 months compared to a few days for Twitter.

Silicon Valley commentators have long regarded FriendFeed as an inspiration for many of Facebook's features.

These include the ability for users to import activities from third parties services like YouTube and Flickr to letting users comment or say they "like" something in another user's feed.

"FriendFeed has in effect been the R&D (research & development) department for Facebook for some time now," said Mr Scoble, who is one of the service's most popular users with nearly 46,000 subscribers.

"They have the best community technology out there and Facebook should continue to use them to try out new features and test them out before transferring them over to Facebook."

The deal

The purchase caught many in Silicon Valley by surprise, even though the two companies had been talking on and off for the past two years.

"This is an 11th hour deal," admitted FriendFeed co-founder Bret Taylor.

Industry commentators had expected Google to make a bid for the company, especially given the fact that its founders all used to work there.

"FriendFeed accepts Facebook friend request" is how Mr Taylor described the buyout, in a tongue-in-cheek reference to how Facebook users ask one another to become part of their friend network.

He continued in a similar vein in his blog post.

"As my mom explained to me, when two companies love each other very much, they form a structured investment vehicle.

"Our companies share a common vision. Now we have the opportunity to bring many of the innovations we've developed at FriendFeed to Facebook's 250 million users around the world."

Facebook founder Mark Zuckerberg was equally complimentary.

"Since I first tried FriendFeed, I've admired their team for creating such a simple and elegant service for people to share information.

"As this shows, our culture continues to make Facebook a place where the best engineers come to build things quickly that lots of people will use."

As part of the agreement, all FriendFeed employees will join Facebook and the company's four founders will be given senior roles on the social networking site's engineering and product teams.

FriendFeed will continue as it is for the moment independently.

"Eventually, one way or another, it's hard to see FriendFeed as it stands now, continuing on," said MG Siegler of Silicon Valley news site Tech Crunch.

"Facebook will begin to take up too much of the FriendFeeders' time, and it will languish. It's sad, but that's the web. Not every service can flourish. There simply aren't enough users with enough time to use all of them."


Source : BBC News

Facebook strips down to Lite site

The world's biggest social networking site has launched a slimmed-down version for people with slow or poor internet connections.

Facebook has said the Lite site will be faster and simpler because it offers fewer services than the main site.

Initially it is meant to support users in developing countries and where bandwidth constraints make the current version too slow to use.

At the moment it is only available in India and the US.

The company said around 70% of its more than 250 million users were from outside America. Countries in Southeast Asia and Europe are seeing a massive increase in growth where fast internet connections are more common.

News that Facebook was testing the Lite site was first leaked in August.

'Twitter-like'

The options on Facebook Lite are limited to letting users write on their wall, post photos and videos, view events and browse other people's profiles. There are no apps or special boxes.

"It appears, at a quick glance, to be a better site for Facebook newbies or for anyone who finds the current site overwhelming and noisy," said Rafe Needleman at technology website Cnet.
"The new layout feels almost Twitter-like."

Terence O'Brien at Switched.com gave the slimmed-down version of what he called "ol' blue" the thumbs-up because it "strips away distractions".

"The simple site loads noticeably faster, is easier to navigate, and is much easier on the eyes thanks to the lack of people sending you 'virtual booze' or asking you to join their 'vampire fraternity'.

"The new layout seems like a direct challenge to Twitter, which can attribute much of its success to is simplicity and portability," said Mr O'Brien.

'Worldwide rollout'

Many industry watchers said they believed that even users with good internet connections might well flock to Facebook Lite because of its new look and ease of use.

"That is what some US users are planning to do," said Eric Eldon of InsideFacebook.com

"Indeed the reaction from US users has prompted Facebook to release it intentionally for US users, something it hadn't previously planned on doing."

Mr Eldon said he believed a "worldwide rollout doesn't seem too far away".

Facebook has acknowledged this is a possibility in a statement on the site which said the firm was "working on translating Lite into other languages".

So far those who have posted comments on Facebook seem to like the company's new Lite approach.

"It's good to see Facebook listening to their users," wrote one user.

Another said: "Facebook Lite should be great for college campuses like mine that are hung up on bandwidth."

Having no third-party apps on the site also garnered a fair amount of support.

"The no-apps thing is killer. There's nothing about them I'll miss," noted one user, while another said: "Whatever you do, please, PLEASE do not allow the quizzes, games, or apps to ruin this pristine version of Facebook."

Anyone who switches to Facebook Lite and does not like it can switch back to the fuller version of the site.


source : BBC News

Facebook grows and makes money

By Maggie Shiels
Technology reporter, BBC News, San Francisco

The world's largest social networking site just got bigger with the announcement it has 300 million active monthly users from around the globe.

Facebook also revealed that it has started making money ahead of schedule.

The company had not expected to start turning a profit until sometime in 2010.

"This is important to us because it sets Facebook up to be a strong independent service for the long term," said Facebook founder Mark Zuckerberg.

"We are succeeding at building Facebook in a sustainable way. We are just getting started on our goal of connecting everyone.

"We face a lot of fun and important challenges that require rethinking the current systems for enabling information flow across the web," Mr Zuckerberg said in a blog post.

"Milestones"

The news that Facebook had passed these two benchmarks was made at TechCrunch 50 in San Francisco, a conference for start ups.

Facebook hit the 250m user mark back in July. It is estimated that the site is gaining around 5m new users a week or 50m in the last 75 days.

"Passing these milestones to me means we can continue to fund our development and our innovation and be self sustaining as we grow this network," Mike Schroepfer, Facebook's vice president of engineering, told BBC News.

"We think 300m is a just a step on the way to get as much of the entire world on the social network communicating with the friends and family and the people they want to communicate with."

"That Facebook is able to continue this growth and build a "cash flow positive" business is an impressive feat," said Nick O'Neill of AllFacebook.com.

"If the company can cover the cost of scaling to 1 billion users and still manage to break even, there's no doubt that the company will have a great opportunity to rake in billions," added Mr O'Neill.

Facebook's Mr Schroepfer said the company has worked hard to get more money flowing in than out.

"The growth of the network has certainly helped us go cash positive and the engineering team has done a lot of innovation on our ad products as our business is primarily advertising funded.

"As more and more of the world gets on the network, people and advertisers realise the power of sharing information whether its about a movie preview or a car." said Mr Schroepfer.

Look out Twitter said Ben Parr who is associate editor at the social media blog Mashable.com.

"If Facebook continues to open up its platform and adopt Twitter's best features, it could spell trouble for the Twitterverse. The world's largest social network is on the warpath," warned Mr Parr.


source : news.bbc.co.uk

9 step, make money by ClickBank

Here is how to make money with Affiliate ClickBank, especially from people successfully. And can earn a living with this a long time ago. The others do not find work again. Even money with Google AdSense became additional revenue immediately. ครับ out to see that steps are what they used.

1. Select markets.

The market breadth is selected to be made first thing. Same category of product selection. You can find ideas such as eBay, Amazon Bestselling Product Marketing, etc. Do not forget that there is a thousand billion. But the market should choose the money market will be easier than other markets such as markets, health (health), market changes themselves (self improvement), DIY, such as solar power), financial (finance), tourism (travel). etc..


2. Penetrate niche (long tail, micro niche).

When the market then. Came to penetrate deep into the retail needs. Chaa or specific market that's new. What is it to be. To make markets more efficient, such as the health market. Specific sub-market can be down from it. What type of cancer. To choose food for better health (stage cancer - healthy food for old people) ...

3. Analytics keywords (Keyword Search).

Once known to penetrate markets where. Now it has come to see each other really. That such sub-markets. Time people want to find information they find each other with words or word what keywords. Using simple tools like Google Keyword Suggestion Tool, and then bring those words to create a web or writing articles.

4. Select products hit in ClickBank.

Now it's time to go see the CB Commercial, the other keywords. What products have good sales. And most interesting visit from the Market Place and then put into box and then select New to sort results by popularity and see the product not less than 50 Gravity more.

5. Find titles liking.

Own at this point will make a difference between success with failure. When the product was. Now they will see an e-book products that are selected. It's one of the problems people have. The question as I choose what best e-book about Hair Loss Now it is a new page. I need to know that when people fall I want to know how to solve this problem. He will type sentences into what Google does so well as how to prevent hair loss, hair loss prevention tips, this is what such titles as well. (Do not ever think yourself) to find the Google Keyword Suggestion Tool used by type, such as hair loss or products that you choose to sell into.

6. Create article (create article).

Now, create the article. The article must not be taken from the web free article distribution. It can be taken from hiring other people write. What is the minister or the eye can read customers believe that you are one of the industry that Zhao money with ClickBank and AdSense does not like it here, for AdSense own quality of articles is not as epic. Creating article. Most will need to create a 5-10 washing out the article at least.

7. Create Landing Page.

Landing Page turret is the last checkpoint you will put the article to customers believe. Then agree to pay to buy e-book that can be combined with Home. With a different ad. Page article that is prepared and the final text testamonial (hearsay of used goods).

8. Published article.

To make money with ClickBank many people understand this error to the spot. That must be like to do with Google AdSense to put out the article on the web and do SEO for a long time to wait days to see to Search Engine Rank in the top well. This may take a month. And the number is just an article. That I would indeed be difficult to. So what to do is to by pass SEO by removing deposits or submit articles to the web, including articles such as name and Social Bookmarking Squidoo lens that so many of them into a Web Landing Page.

9. Repeat all again.

This entire process is rough. In the money several thousand baht per day. (Not kidding) with ClickBank that if time will describe the steps detailed in the article page, write. Now I hope people would see many more images that make money with ClickBank is a step what to do. Revoir


note: Sorry some misktake, I use language translator tool.


9 ขั้นตอน รวย... ในการหาเงินกับ
ต่อไปนี้จะเป็นวิธีที่ใช้ทำเงินกับ Affiliate โดยเฉพาะ ClickBank จากคนที่ประสบความสำเร็จ และสามารถหาเลี้ยงชีพด้วยสิ่งนี้มาโดยตลอด โดยไม่ต้องหางานอย่างอื่นทำอีก แม้แต่การหาเงินกับ Google AdSense ก็กลายเป็นรายได้เสริมไปทันที มาดูกันเลยครับว่าขั้นตอนที่เขาใช้กันมีอะไรบ้าง


1. เลือกตลาด

การเลือกตลาดกว้างเป็นสิ่งที่ต้องทำเป็นสิ่งแรก เหมือนกับการเลือกหมวดหมู่ของสินค้า ที่คุณสามารถหาไอเดียต่างๆ ได้ตาม eBay, Amazon Bestselling Product ฯลฯ อย่าลืมว่าตลาดมีเป็นหมื่นเป็นพัน แต่ตลาดที่ควรเลือกคือตลาดที่จะทำเงินให้ได้ง่ายกว่าตลาดอื่นๆ อย่างเช่น ตลาดสุขภาพ (health) , ตลาดเปลี่ยนแปลงตัวเอง (self improvement), DIY เช่น solar power), การเงิน (finance), ท่องเที่ยว (travel) ฯลฯ


2. เจาะตลาดเฉพาะ (long tail, micro niche)

เมื่อเลือกตลาดได้แล้ว ก็มาเจาะให้ลึกเข้าไปถึงความต้องการย่อย หรือเจาะจงตลาดให้ชััวร์ๆ ไปว่ามันคืออะไรกันแน่ เพื่อทำให้การทำตลาดมีประสิทธิภาพมากขึ้น เช่น จากตลาดสุขภาพ ตลาดเฉพาะย่อยลงมาก็สามารถเป็นได้ตั้งแต่เรื่อง โรคมะเร็งชนิดใดชนิดหนึ่ง ไปจนถึงการเลือกกินอาหารเพื่อสุขภาพที่ดีขึ้น (stage cancer – healthy food for old people)…

3. วิเคราะห์คีย์เวิร์ด (Keyword Search)

เมื่อรู้แล้วว่าจะเจาะตลาดไหน ทีนี้ก็มาถึงการมาดูกันจริงๆ ว่าตลาดย่อยนั้นๆ เวลาคนต้องการจะหาข้อมูลเขาค้นหากันด้วยคำหรือคีย์เวิร์ดคำว่าอะไร ด้วยการใช้เครื่องมือง่ายๆ อย่าง Google Keyword Suggestion Tool แล้วนำเอาคำเหล่านั้นมาสร้างเว็บหรือเขียนบทความ

4. เลือกสินค้ายอดฮิตใน ClickBank

ทีนี้ก็ถึงเวลาเข้าไปที่ CB เพื่อดูว่าในนิชคีย์เวิร์ดนั้นๆ มีสินค้าอะไรบ้างที่ขายดิบขายดี และน่าสนใจที่สุด ดูได้จากเมนู Market Place จากนั้นใส่นิชเข้าไปแล้วเลือกให้เรียงผลลัพธ์จาก popularity และดูที่สินค้า Gravity ไม่ให้ต่ำกว่า 50 ขึ้นไป

5. ค้นพบไทเทิ้ลโดนใจ

จุดนี้เองที่จะสร้างความแตกต่างระหว่างผู้ประสบความสำเร็จกับผู้ล้มเหลว เมื่อได้สินค้าแล้ว ทีนี้ก็จะมาดูว่าสินค้าที่เป็น e-book ที่เลือกมานั้น มันแก้ปัญหาให้คนกลุ่มหนึ่งได้ จากคำถามอะไรมากที่สุด เช่นผมเลือก e-book เกี่ยวกับ ผมร่วง ทีนี้มันก็เป็นหน้าที่ๆ ผมต้องรู้ว่าเวลาคนผมร่วงอยากรู้วิธีแก้ปัญหาในเรื่องนี้ เขาจะพิมพ์ประโยคอะไรเข้าไปใน Google กันบ้าง เป็นต้น เช่น how to prevent hair loss, hair loss prevention tips อะไรทำนองนี้ ที่เป็นไทเทิ้ลอย่างดี (อย่าคิดเองเป็นอันขาด) ให้หาได้จาก Google Keyword Suggestion Tool เช่นเคย ด้วยการพิมพ์คำว่า hair loss หรือสินค้าที่คุณเลือกที่จะขายเข้าไป

6. สร้างบทความ (create article)

การสร้างบทความในทีนี้ จะต้องเป็นบทความที่ไม่ได้เอามาจากเว็บแจกบทความฟรี แต่สามารถเอามาจากการจ้างคนอื่นเขียน หรืออะไรก็ตารมที่อ่านแล้วสามารถทำให้ลูกค้าเชื่อได้ว่าคุณคือหนึ่งในจ้าวแห่งวงการนั้นๆ การหาเงินกับ ClickBank นั้นไม่เหมือนกับ AdSense ก็ตรงนี้เอง สำหรับการทำ AdSense คุณภาพของบทความไม่ใช่เรื่องใหญ่เท่า การสร้างบทความ ส่วนใหญ่จะต้องสร้างออกมาซัก 5-10 บทความอย่างต่ำ

7. สร้าง Landing Page

Landing Page คือปราการด่านสุดท้ายที่คุณจะใส่บทความเพื่อให้ลูกค้าเชื่อ แล้วยอมจ่ายเงินซื้อ e-book ต่างๆ ซึ่งอาจจะประกอบไปด้วยหน้าแรก ด้วยคำโฆษณาต่างๆ จากหน้าก็บทความต่างๆ ที่เตรียมไว้ และสุดท้ายข้อความ testamonial (คำบอกเล่าของผู้ที่เคยใช้สินค้า)

8. เผยแพร่บทความ

ในการทำเงินกับ ClickBank หลายคนเข้าใจตรงจุดนี้ผิดไป ว่าต้องเหมือนกับการทำ Google AdSense ด้วยการเอาบทความไปใส่ไว้ในเว็บแล้วทำ SEO เพื่อรอวันเวลาอันยาวนานให้ Search Engine เข้ามาเห็นเพื่อ Rank ในอันดับที่ดี ซึ่งอาจใช้เวลาเป็นเดือนๆ และจากจำนวนบทความแค่นั้นที่มี ผมว่าคงเป็นไปได้ยากแน่นอน ดังนั้นสิ่งที่ต้องทำก็คือต้อง by pass SEO ด้วยการเอาบทความไปฝากหรือ submit กับเว็บ articles ชื่อดังต่างๆ รวมทั้ง Squidoo lens และ Social Bookmarking ต่างๆ เพื่อให้ผู้คนมากมายจากเว็บเหล่านั้นเข้ามาที่ Landing Page

9. ทำซ้ำทั้งหมดอีกครั้ง

นั่นคือขั้นตอนทั้งหมดอย่างคร่าวๆ ในการทำเงินวันละหลายพันบาท (ไม่ได้ล้อเล่น) กับ ClickBank ที่ถ้ามีเวลาจะมาอธิบายขั้นตอนอย่างละเอียดในบทความหน้านะครับ ตอนนี้ผมหวังว่าหลายคนคงจะเห็นภาพกันมากขึ้นว่าการทำเงินกับ ClickBank นั้นมีขั้นตอนอะไรบ้างที่ต้องทำ แล้วพบกันใหม่ครับ


source : digitalmoneylife.com